We quantify the unconscious impact of packaging features to increase sales
Many complex features of packaging can influence the decisions of consumers. Traditional methods are not always effective in measuring their precise impact on consumers, especially if it is unconscious. Our method helps you to do so.
Emotrig can help in various areas such as defining the attributes of your brand logo, to choosing the perfume bottle that fits your marketing message the most, to displaying your supermarket shelves or performing a fact-based selection of the most impacting magazine cover.